Cornish brand Seasalt are collaborating with actors, TV personalities and – most excitingly – fashion designer Barbara Hulanicki of the luxe and bold brand, Biba.
Seasalt have always impressively headed the evermore important drive for sustainable and ethical clothing, accessories and homeware, so much so they were the first fashion business to win a Queen’s Award to commend the effort. Their latest endeavour has been to support The Fisherman’s Mission which aims to provide care and funding to working and retired British fishermen. We forget and take for granted how incredibly demanding, precarious and dangerous fishing is as an occupation.
This is round two of the successful partnership; previous designers have included the likes of Dame Judy Dench and Twenty8Twelve designer Savannah Miller and the bags sold out within weeks of its launch in March 2015. This time round are TV regulars Caroline Quentin and Eleanor Tomlinson of Poldark – both have been involved in hit TV series based in Cornwall – presenters Fern Britton and Julia Bradbury, and Hulanicki; a master of art deco inspired prints and strong colour.
The bags each capture a maritime theme, inspired by the personal experiences of the creators in relation to the West Country, from Hulanicki’s surreal and moody mermaid scene against a backdrop of a perfect dawn pink, to Tomlinson’s graphic action print against the Cornish clifftops, while the rest plump for primary colours, pretty boats, fish and beach foliage.
At £5 a pop – 50p of which goes to the cause – you’d be forgiven for buying one in each design. I mean, is it possible to have too many jute bags? The designs are striking, vivid, and do good. Or should I just simply say, ‘gurt lush’… Go get.
Find a Seasalt store here or call 01326 640075.